Couple of months ago, I have started my learning of content hub. During the learning time, I have many questions related content hub such as why content hub?, what to do? and where to apply?
In this blog post, I would like to share my basic understanding of sitecore content hub.
Now a days, Increasing the use of devices in digital world, businesses want to display content everywhere. Content Hub provide ability act as a single source of truth for content. Means business content lives in a single place and it is consume by multiple source.
Content Hub is a SaaS Product which provide a set of services based on the content as service model. It allows you to seamlessly deliver organized content across any channel that other applications can easily consume.
Content Hub is built-in with multiple module which club to gather to enable a governance structure to manage Marketing, Assets and Product Information. In other term, We can call it as a Single source of truth (SSOT) for content.
About the Content Hub Licensing, It is available three editions “Professional”, “Corporate”, and “Enterprise”. Click
Below are the core modules of Sitecore Content Hub.
Digital Asset Management is a module of Sitecore Content Hub. It’s core responsible to manage assets (Image, Video). There are many feature available to manage assets such as Create, Select, Edit, Analyze, Review, Search, Share, Download and Secure.
Product Content Management is mainly use to manage product information and it comes from any source such as enterprise resource planning (ERP), master data management (MDM), or Excel sheets, and valuable data is often spread across the business teams (product, shipping, marketing, and sales).
To Streamline your content process in a single platform supporting multiple brands, complex product ranges, lifecycle, and localization.
One of the powerful feature of PCM is workflow which will help to provide an environment to create/publish product information in step by step flow such as verification, approval and rejection. It provide flexibility to implement custom workflow based on organization requirement.
This module is mainly discover for the marketing content management. There are number of pre define template which we can use to manage content such as blog, social media, recipe, email and white paper etc.
It provide flexibility to integrate CMP Module to external different channels to publish content on different social media, blog or notify users by email etc.
It also support workflow feature which means, We can enable a process where all the content should flow and once it is publishable then and only then we can publish it.